Here's a shot from a new exercise video recently produced at The Studio Center by Pascale VanderBrouck. This series of aerobic workouts will eventually be distributed on DVD and available as Web downloads. It was a full day of gettin' sweaty!

Another Great set built by Edward Duffy and Peter VanDyke with gorgeous lighting by Dave Bunge. The pictures from the Sony EX1 High Def camera were just superb. We were recording directly from the camera via the SDI connection to a laptop computer and onto an external hard-drive which then is taken into the edit suite. No transfer waiting time. The output is stunning. Just saw a couple of the spots on broadcast TV and I would be hardpressed to say they weren't shot on film. The EX1 has so many settings and variables you can emulate a film-look right in the camera. It's been one of our best acquisitions.

Political Spots Are Heavy This Year

This has been a very active "Political Season" for The Studio Center this year. We've been fortunate to get some heavy traffic from the political gurus making their TV spots here. Last election was almost non-existent for us. Of course it was an "off year" election where not much money is spent...meaning most of the spots were created in the editing suite (graphics and voice-overs) as opposed to live people on-camera. This year they're pull out the stops again...even to the extent of building expensive sets. Rarely does anyone build sets anymore...Like I said, too expensive. This year they're throwing money at it... Bless them!
The lower pix is a great kitchen set built by Edward Duffy of ArtFab and lit by Dave Bunge of Grip Services... two of Sacramento's top professionals in their craft. The upper photo shows DP Chris Robson shooting the spots with The Studio Center's new High Definition Sony EX1 camera. Naturally, the spots looked great! Coyote Films and director Bill Bayne will be in again next week for another round of these political spots... Did I say "bless them!"